Today, we still use the traditional search text box to find products. A new product being tested by two retailers is seeking to change that. Image recognition has advanced so much that it is now possible to search a picture directly on the web. The retailer will use the sophisticated search technology that allows one to image recognition that is deep in a web using human-like abilities.
The new efforts to get into search technology follows in the footstep of several; companies that have tried it and failed. They include Amazon, which launched a phone last year but failed badly in its efforts. Google also bought such a company called Like.com and it has silently implemented it with limited success.
Shoes.com has launched a startup to help develop this technology. The startup is called Sentient and has already raised $ 143 million. The team at MIT has started a research on how these companies are going to create a new way to search things. These companies are expected to use Artificial intelligence to create applications that will change search technology.
The E-commerce has rapidly grown and the entry of A.I is a just a new field in this ever expanding field. Today, data analytics companies receive information from Google about your browsing habits and send you relevant ads.
Slyce is one such company that is at the fore front of search technology. It permits you to take photos of search Items and search them online. The picture hunting brings you comparative pictures of the Item, and you can fine tune the search process from there onwards.
The Slyce has taken advantage of the breakthrough in AI and expects the item will be displayed with related Items close to them. The new feature is supposed to work in all smartphones and will make search easy. The new app has been created by a team of specialist who spend many hours working on the project.
Slyce has invested heavily in this technology. It is expected it will be a partner of many retailers as they seek to expand to this critical market segment. It is a well-known fact that humans respond better to visual search.
A person will buy a product if searched online and displayed in image forms research shows. It is also human nature to admire a piece of furniture but not know where it was acquired from.